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Dutch Bros raises more than $300K for cancer treatment with 'Be Aware' mugs

The Grants Pass-based coffee company sold pink mugs for Breast Cancer Awareness Month.

Posted: Nov 6, 2019 2:06 PM
Updated: Nov 6, 2019 2:13 PM

GRANTS PASS, Ore. — Over the month of October, Grants Pass-based Dutch Bros Coffee raised more than $300,000 for cancer treatment through sales of their "Be Aware" mugs, the company says.

The mugs were sold in support of Breast Cancer Awareness Month, and $10 from each mug sold went toward the OHSU Knight Cancer Institute and Albie Aware for patient support and breast cancer research.

“We are always so grateful for the opportunity to help support these amazing organizations,” said Travis Boersma, CEO and co-founder of Dutch Bros Coffee. “Both OHSU Knight Cancer Institute and Albie Aware are doing really important work thanks, in part, to our customers.”

Dutch Bros said that it will donate $302,400 to the Knight Cancer Institute, which focuses on research into targeted cancer treatment and early detection.

"The support of Dutch Bros and its customers is truly inspiring," said Rebecca DeBo, assistant vice president of development for the OHSU and Doernbecher Foundations. "Through the research and education programs customers help fund, we know we are on the path to ending cancer as we know it."

The remainder, nearly $31,000, will go toward Albie Aware — an organization geared toward helping those actively fighting cancer by providing diagnostic testing, patient advocacy and support. Dutch Bros said that this amount came entirely from customers in the Sacramento area.

“Dutch Bros has made a dramatic difference in these women’s lives, and we feel overwhelmed with gratitude for the donations every year,” said Amanda Nelson, executive director of Albie Aware. “Although the need for our services is increasing, we are able to help more women because of Dutch Bros.”

The company says that it has raised more than $1.6 million for breast cancer research and treatment over the last seven years with Breast Cancer Awareness campaigns.

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