Retailers Hoping to Make Up Weak Sales

MEDFORD, Ore. — The holiday cheer carried over Wednesday as shoppers hit stores to snag some after Christmas day deals.

Whether shoppers purchased gifts for someone else or for themselves, retailers want them to start spending. The MasterCard Advisors Spending Pulse reports that sales of electronics, clothing, jewelry and home goods in the two months before Christmas was much lower than predicted. Retail sales increased by 0.7 percent which is much below the 3 to 4 percent growth analysts were expecting this season. Local shoppers are noticing this trend of cautious spending at the Rogue Valley Mall.

“I expected it to be a lot more full. I came a day before Christmas eve kind of early to miss the crowds and there really weren’t any. I was very surprised,” said Natasha Cluff.

“Last year it was so busy. The mall was packed. Like, people got here at 5 o’clock in the morning to shop,” said Ashley Mayer.

But retailers are hoping to make up for week sales. Spending Pulse reports that the final week of December accounts for about 15 percent of the month’s sales. For the full report, click here.