Changes Coming to Lavender Festival

7-13 lavenderMEDFORD, Ore. – Despite a successful lavender festival, Southern Oregon growers are already looking to make changes for next year.

The weekend-long festival brings tourists to farms all throughout the state to catch the beautiful sights and smells of lavender fields.

But growers in Southern Oregon say the timing is tailored to Northern Oregon climates.

“They peak in June,” said Rosenelle Florencechild, who manages the lavender field at the OSU Extension. “What’s brown now would be just luscious colors of purple and deep lavender.”

Southern Oregon lavender farmers say they plan to start doing two lavender events. One will coincide with the state lavender fest in July, and the other in late June during peak lavender season here.

As of now they say they’re just starting to explore that option.