30,000 Come to Cruise Week

Medford CruiseMEDFORD, Ore. — A Southern Oregon tradition is being called a success; the Medford Cruise drove people into town.

Roughly 30,000 people showed up in total over the nine day event. Organizers say they hope to make it an even bigger Medford tradition than the Pear Blossom Festival.

There’s still no estimate on how much money was made from the event, but organizers say they’re hoping for 15-20,000 dollars profit. All of that will be donated to charities and local youth programs.

Organizers say attendance grew the most in events that tend to draw young people. Both the drift and drag races saw three times more people than last year.

“They’re passing down these cars to their family members, they aren’t just selling them to the highest bidder. So it’s real close to the family, and that’s how we’re going to keep this thing alive,” said Medford Cruise Executive Director Alex Pawlowski.

Organizers say the other big event, the Lovin’ Spoonful Concert, drew nearly 7,000 people. They anticipate total donations to be tallied in a month or so.